Printing guides
Everything we get asked before an order — how much bleed, which paper, what it costs, and what to do when the file comes back rejected.
Product guides (8)Artwork & files (8)For your business (158)Papers & finishes (10)Marketing (6)GST & compliance (3)Occasions (3)Design (4)
MarketingA print budget that makes sense for a small businessWhere to spend first, what to defer, and the two places small businesses reliably waste money on printing.3 min read
MarketingBrochure, flyer or leaflet: which do you need?The names are used interchangeably and should not be. Each suits a different amount of information and a different moment in the sale.2 min read
For your businessCeramic Mugs for hotels and guest housesWhat hospitality operators should know before ordering ceramic mugs — specification, quantity and the constraint that decides the spec.3 min read
Product guidesCeramic Mugs: specification, pricing and artwork11 oz white ceramic mugs, sublimation printed. Full specification, quantity pricing and the artwork setup we need, with free delivery across India.3 min read
Papers & finishesChoosing a sticker material that survivesPaper, vinyl or polyester, and permanent or removable — the wrong combination fails within weeks. Here is how to match material to use.2 min read
DesignChoosing typefaces that work on paperScreen and print reward different typefaces. What looks clean on a monitor can close up or fall apart at small sizes in ink.3 min read
Artwork & filesCMYK vs RGB: why your print looks duller than your screenScreens emit light, paper reflects it. That difference is why bright blues and greens shift when printed, and what you can do about it.3 min read
Papers & finishesCoated or uncoated: the choice before all the othersCoating seals the surface so ink sits on top. Uncoated lets ink soak in. That single difference decides how your images and text will look.2 min read
OccasionsDiwali corporate gifting: what to print and whenFestive gifting has a hard deadline and a crowded production window. Ordering in September rather than October changes both price and availability.2 min read
Artwork & filesEmbedding fonts: the check that saves a reprintIf your fonts are not embedded, the press substitutes something else and your layout moves. Two minutes at export prevents it.2 min read
Papers & finishesFlex, vinyl or fabric: choosing a banner materialThe material decides how long the banner lasts and how it looks under light. Indoors and outdoors want different answers.3 min read
MarketingFlyer distribution that actually gets readMost flyers are discarded within seconds. The ones that are not share a handful of traits, and none of them are about design.2 min read
For your businessFlyers for agriculture and agri-input dealersWhat agri dealers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for bakeries and confectionersWhat bakery owners should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for banks and financial servicesWhat financial services firms should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for catering and cloud kitchensWhat caterers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for electronics retailersWhat electronics retailers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for event plannersWhat event organisers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for ngos and trustsWhat non-profits should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for online sellersWhat e-commerce sellers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for pet clinics and groomersWhat pet businesses should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for printing and photo studiosWhat studio operators should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for real estateWhat property consultants should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for resellers and agencies buying printWhat print resellers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for restaurants and cafésWhat restaurant owners should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for retail shopsWhat shop owners should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for salons and spasWhat salon owners should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for temples and community organisationsWhat community organisers should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for travel agenciesWhat travel agents should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
For your businessFlyers for tuition and test-prep centresWhat tuition centre owners should know before ordering flyers — specification, quantity and the constraint that decides the spec.3 min read
Product guidesFlyers: specification, pricing and artworkA5 flyers on 150 gsm art paper, single or double sided. Full specification, quantity pricing and the artwork setup we need, with free delivery across India.3 min read
Papers & finishesFoil and embossing: the premium finishesFoil adds metallic shine, embossing adds physical relief. Both carry die costs, which makes them a decision about quantity as much as taste.2 min read
GST & complianceGST on printing: what rate applies to whatPrinted matter, apparel and signage attract different GST rates. Knowing which applies to your order helps you plan and claim correctly.2 min read
MarketingHow many visiting cards should you actually order?Per-unit price drops sharply with quantity, which tempts everyone into over-ordering. Here is how to work out the number that is genuinely right.2 min read
Papers & finishesKraft and recycled stock: what changesKraft and recycled papers carry an obvious environmental signal, but they change how colours print. Here is what to expect.2 min read
For your businessLetterheads for banks and financial servicesWhat financial services firms should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for ca and consulting firmsWhat professional services firms should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for clinics and doctorsWhat medical practices should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for construction and contractorsWhat contractors should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for fmcg distributorsWhat distributors should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for hotels and guest housesWhat hospitality operators should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for housing societies and facilitiesWhat society committees should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for law firmsWhat advocates should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for logistics and courierWhat logistics operators should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for manufacturing and industrialWhat factory and workshop owners should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for ngos and trustsWhat non-profits should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for pharmacies and medical storesWhat pharmacy owners should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
For your businessLetterheads for schools and coaching centresWhat school administrators should know before ordering letterheads — specification, quantity and the constraint that decides the spec.3 min read
Product guidesLetterheads: specification, pricing and artworkA4 letterheads on 100 gsm bond paper. Full specification, quantity pricing and the artwork setup we need, with free delivery across India.3 min read
Papers & finishesMatte or gloss lamination: how to chooseGloss makes photographs pop and shows every fingerprint. Matte is subtle, writable and hides handling. The choice is mostly about content.2 min read
DesignNine visiting card design mistakes to avoidThe errors that turn up again and again in cards sent for printing, and what to do instead.2 min read
OccasionsOpening a shop: everything you need printedA practical list for a retail launch, from the signage that must be up on day one to the material that can wait a month.2 min read
Artwork & filesPDF, AI, PNG or JPG: which file to send your printerPrint-ready PDF is almost always the right answer. Here is what each format does well, and which ones cause problems.2 min read
For your businessPosters for agencies and studiosWhat creative agencies should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for agriculture and agri-input dealersWhat agri dealers should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for bakeries and confectionersWhat bakery owners should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for banks and financial servicesWhat financial services firms should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for boutiques and fashion labelsWhat boutique owners should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for clinics and doctorsWhat medical practices should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
For your businessPosters for co-working and office spacesWhat workspace operators should know before ordering posters — specification, quantity and the constraint that decides the spec.3 min read
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